Lytics Customer Data Platform (CDP)

Composable CDPs for personalization, data management, and customer insights.

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Introduction

Composable CDP for personalization, data management, and customer insights.

What are Lytics?

Lytics is a composable customer data platform (CDP) built for enterprise marketing and advertising technology stacks. It provides solutions for personalization, data management and customer insights, integrating directly with content management system (CMS) platforms and providing real-time data processing.

How to use Lytics?

Users can create a free account, connect their website, and access insights and activation capabilities. Lytics can be integrated directly into CMS platforms such as WordPress and Drupal, enabling personalization and data management in these environments.

Lytics Core Features

Composable CDP architecture
real-time data processing
personalization engine
Integrate with CMS platforms
Customer Data Infrastructure (CDI)
Reverse ETL solution
Decision and personalization engine

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Updated：2026-11-05